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How shoe and bag display cabinets can stimulate customer emotional resonance

2022-05-26
As time goes by, the atmosphere of the store will get stronger and stronger. While displaying products, good display cabinets have the function of conveying people's emotional resonance, so that the product display environment and consumers' spiritual pursuits are hung together, and a more lasting sense of psychological identity is stimulated. So how do shoe and bag display cabinets stimulate consumers' emotional resonance? Xiaoyi has prepared the following three points for you.

First, the focus is prominent

A new product or important product must be placed in a conspicuous place. If you can better combine positioning, layout, lighting, etc., to achieve better results. The theme of the shoe and bag display cabinet should be clear, and the theme should be well combined with product information, color and function, so that customers can quickly understand the characteristics of the exhibited products. If the display cabinet is too gorgeous and not closely integrated with the product, it is difficult to achieve the desired publicity effect. Product display is not only their own product accumulation, more importantly, there is a choice of placement, the main product according to the customer's most easily seen position layout, secondary products can be placed according to the main type of product placement, such as limited display position, some secondary products can choose not to show, too much product stacking will make the primary and secondary unclear, it is difficult to achieve the publicity effect, highlight the key points.

Second, visual consistency

The basic shape of the store shoe and bag display cabinet should be consistent. As the main hub of the store space design, the shoe and bag display cabinet is particularly important for the visual effect of the display cabinet. Studies have shown that customers' first impression of a shoe and bag brand store often comes from the appearance of the display cases of their products. This impression will persist for a long time and directly affect the customer's status and behavior towards the brand.

Third, brand identity elements

In the design of large display cabinets, the designer takes the company's graphic logo as the basic modeling element, abstracts, generalizes and processes it, thus forming a different form from other shoe and bag display cabinets. The enterprise itself features the design effect. In the process, whether it is to reach an agreement or achieve economic benefits, the company has achieved or the brand has achieved the purpose of displaying effective information. The role of the store is to communicate directly with consumers through the display cabinet, so that consumers have a comfortable shopping environment.

The role of the store is to communicate directly with consumers through the display cabinet, so that consumers have a comfortable shopping environment. The production of a high-quality shoe and bag display cabinet is whether it can catch consumers, especially industry customers. The design not only reflects the visual effect, but also attracts the attention of customers, but also helps customers to deepen their impression of the company.



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